Register a domain for your makeup artist business website in 9 easy steps

The other day I was speaking to someone who had been reading our guide on why all makeup artists should have their own website.  They wanted to get a new website setup but they had no idea where to start.

If you start looking for information or guides on “The Google” about how to do this then you might get hopelessly lost in page after page of technical guides.

So they asked me to help them and I walked them through it in 5 minutes.  Most of this time was choosing the right domain name (which can be the hardest step)!

I know what you might be thinking – “Matt, you know what you are doing!”  Well yes I do – and so that’s why I’ve written out my step by step process so that you can follow along.

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Your Makeup Artist Marketing Plan Will Be A Breeze Using Our Free Template

Writing a Makeup Artist Marketing Plan can be quite daunting. You probably know that you need to do one but maybes you’re not sure where to start? Or you think it will take too long and you don’t have time?

Well, much like writing a business plan, the process of creating your Makeup Artist Marketing Plan is sometimes more valuable than the final document because it causes you to stop and think about everything in detail.

In this article I am going to cover the key elements you should have in your Makeup Artist Marketing Plan and how you can lay it out nicely using our free template.

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Best Online File Storage Services for a Makeup Artist

Most makeup artists I know are almost obsessive about how they store their kit.  If you search google you will finds 100’s of results for storage options for makeup.   But how often have you though about storage options for all of the files that you manage when running your makeup business?

Let’s take a quick look at the pros and cons of using online storage as well as the top 4 options for use in your makeup business.

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Makeup Artist Business Insurance – Do you have enough to cover you?

Insurance for freelance makeup artists is no different to insurance for any business.  If you don’t have makeup artist business insurance then you are putting yourself and your business at risk.

According to a report from 2015 by the Insurance Council of Australia 21.4% of small home operated businesses are not insured and 10% admit to being under-insured!

In these instances, it may take just a single incident to financially ruin your business.  So what sort of things could happen that makeup artist business insurance can protect you from?

  • A client has an extreme allergic reaction and sues you
  • Your kit is stolen, damaged or is lost
  • You are in a client home and you accidentally break an expensive household item.
  • An equipment failure causes an electrical fire
  • You put your hair straightener on the client’s $5000 table and burn the tabletop
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Why And How You Should Be Managing Your Makeup Artist Business Contacts

If you are not managing your business contacts then you could be missing out on so many opportunities.  Not just opportunities for paid work but access to industry events or amazing testing opportunities!

Let’s imaging a couple of scenarios:

  • Remember that photographer you did a test with year?  The results were amazing!  Well when was the last time you reached out to them to work together again?
  • That customer who came in for a full set of lashes?  When was she in? Shouldn’t she be coming back in for a refill soon?
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Interview with Michelle Dubé – author of Makeup Artists Inc.

This week I was lucky enough to spend some time with speaking with Michelle Dubé, author of Makeup Artists Inc. speaking about her makeup career, business building and tips for new makeup artists.

When I read Makeup Artists Inc. I was blown away with how much information was packed into it.  Michelle has a highly successful makeup career, with an impressive portfolio of clients and awards, so we are very lucky to have her as our first interview here on Makeup Freedom.

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Do makeup artists really need a professional website?

I can’t tell you how many times I’ve heard “I don’t need a website! I do everything on Facebook” (or Instagram, or Snapchat, or whatever the latest big thing is). People have been saying things like that for years – talk to people who had built huge followings on MySpace or Google Hangouts; two platforms that are basically social media graveyards now.

 

Here are 9 reasons why every professional should have their own website

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Should You be Working as a Freelancing Makeup Artist?

Do you have what it takes to be a freelance makeup artist?   I’m not going to cover the requirements to become a freelance artist – depending on where you live there may be different requirements for registering your business, qualifications required, etc. Today I want to talk about whether you have the right things to become a successful freelance artist.

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Jump Start Your Makeup Artist Business Plan With This FREE Template.

When you are in business for yourself you need to make sure you have a plan. A business plan provides direction and keeps you on track when things get crazy.  Your plan can be used to help you focus on your top priorities, clarify who your customers are and how you can serve them effectively.

The value of writing a business plan isn’t always the final document that you produce.  It’s really the thinking that is required to write the plan that’s the most important bit.  By creating your own business plan, you are going to have to think about the specifics of your makeup business and how you plan to build it up.

That’s where the real value is for you!

This article will take you through the steps of creating your one page plan, from start to finish.  Already know how to do this, then click here to get access to the free template.

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